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NEWS RELEASE
FOR IMMEDIATE RELEASE
Enlightenment, Inc. Launches New Disaster
Preparedness Data Product: Survival On a Stick (SOS)
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The 1 GB flash drive, designed to attach to
a key chain, allows you to carry accessible emergency
contact and medical information, secured financial
data, family information, insurance policies, plus
personal memorabilia with you at all times.
Huntley, IL March 29, 2010 -- Historically
a SOS broadcasts distress; it’s a cry for
a chance to survive. Enlightenment, Inc., a Service
Disabled Veteran Owned Small Business in Huntley,
IL, announces the launch of Survival On a Stick
(SOS) ™, at the 2010 National Hurricane Conference,
March 29 – April 2 in Orlando, FL.
SOS is a 1 GB flash drive designed to attach
to a key chain and serves as a key element for disaster
preparedness. Not only can you carry readily accessible
emergency contact and medical information; secured
financial data, family information, insurance policies
and much more can be added. As such, it gives you
a chance for survival, plus the added ability to
save personal memorabilia such as cherished photographs.
“Our goal is to provide peace of mind in
preparation of a potential disaster; natural or
man made,” says Eugene Klein, president of
Enlightenment Inc. “Incidents from Hurricane
Katrina, to fires in California and automobile crashes,
all show the need for us to have our vital data
and documents available when and where we need them.”
If you are unconscious or disoriented, emergency
personnel insert the SOS flash drive into any PC
to view a list of phone numbers for your designated
family or friends, plus basic health information
such as medications and allergies. All other information
stored in SOS remains encrypted and protected. SOS
will speak for you should you be unable to. “I
think this is a really good idea,” says Ken
Nicholson, of 3 Step Internet, a technically savvy
web design company. “If you have any special
conditions that emergency care personnel need to
know before treating you, an SOS stick could make
a critical difference.
“And USB memory sticks are famous for being
almost indestructible - you can carry it with you
at all times without worrying about wear or damage."
Klein tapped his 40 years of experience in global
supply chain and logistics to co-found American
Logistics Aid Network (ALAN), a non profit organization
that responds at the request of authorized charities
during catastrophic disasters. He became interested
in emergency preparedness after Hurricane Katrina,
and because of his work with the Federal Emergency
Management Agency (FEMA).
- more -
Enlightenment, Inc. Launches SOS Page 2
As a result of these experiences, he saw the
need to expand on the ‘refrigerator magnet’
concept of organizing critical medical information
in case of emergency. As evidenced by interviews
immediately after a disaster, victims cite the destruction
of family memorabilia like pictures as one of their
greatest losses.
“There are all types of disasters that
can come our way which we cannot control, involving
us or our families,” says Klein. “Being
prepared is one way to limit the disaster. SOS will
give you time to provide care and love to your family,
rather than searching for vital information.
“Plus, with the ability to load a video
tape of your home and possessions, the data stored
on Survival On a Stick can be especially useful
when filing a loss claim with an insurance company.”
As veterans, Klein and his partners Rick Clemons
and Erik Wahl are dedicated to helping fellow Americans
and particularly Veterans. Therefore, a portion
of the profits from Survival On a Stick will be
donated to the Wounded Warrior project as well as
provide funding to Enlightenment NFP Inc.
About Enlightenment, Inc.: Enlightenment, Inc.
is a Decorated Disabled Veteran Owned Company, specializing
in service to the Global Cold Supply Chain, including
food manufacturers, and public and private refrigerated
warehouse facilities. Through their post-disaster
work (notably Hurricane Katrina), principle Eugene
Klein and partners saw the need for the ability
to readily have vital documents available at all
times. Survival On a Stick (SOS) ™ is the
result. A portion of the profits of SOS will be
donated to the Wounded Warrior Project as well as
funding to the Enlightenment NFP Inc., committed
to assist service disabled veterans. More information
on Enlightenment, Inc. is available at
www.enlightenmentinc.com . For more on Survival
On a Stick (SOS) ™, go to
www.survivalonastick.com . Visitors to Expo
2010 at the National Hurricane Conference can find
SOS at Booth 724.
SOS TRIAGE
Excerpt below from Las Vegas Review-Journal April
26th 2010
ONLINE GUY: Key information in a Flash drive with
Survival on a Stick
AL GIBES: The Online Guy
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TIP OF THE WEEK
SOS-TRIAGE
Gene Klein and his partners have announced a new
product -- SOS-TRIAGE. The flash drive is designed
to make the triage process more efficient and thorough,
as vital information about a patient is collected
and stored electronically. The goal is to reduce
the amount of duplication and paperwork in the triage
process, which will benefit the patient, Klein said.
The product will be on display during the upcoming
Florida Governors Hurricane Conference, May 23-28
in Ft. Lauderdale.
The best way survive a natural disaster or tragedy
is to prepare now. Waiting for the hurricane, fire
or accident to hit could cost you dearly, or even
leave you dead.
Everyone has information that, put in the right
hands, will keep them alive or help them rebuild
if they're wiped out. Those files and bits of knowledge
should be gathered, stored securely, and kept within
arm's reach. Gene Klein has just the thing to make
this possible.
"If I can get people to think about where
all this paperwork is, and put it all together,
I've won," Klein said from his Huntley, Ill.,
home.
Instead of having people transcribe everything
into a spreadsheet or tote a satchel of documents,
Klein and his partners at Enlightenment Inc., created
Survival on a Stick (www.survivalonastick.com).
The universal serial bus Flash memory drive has
room to store vital information about an individual,
including medical records; current medications;
banking, insurance and credit card information;
work history; family and emergency contacts; and
vehicle and pet records. They're the data someone
would need to begin re-establishing a functional
life if everything were lost in a catastrophic event.
There's room to add photos and other information,
too.
The information is encrypted and password-protected.
Only the owner of the drive has access to the bulk
of the data. A hypertext markup language file --
"EMT-SOS-ICE-Owner" -- is intended for
use by emergency medical technicians and contains
vital medical and insurance information. It works
on any PC, Macintosh or Unix computer, although
a PC is required for initial data entry. An Internet
connection is not required to use the Survival on
a Stick drive, also known as an SOS drive.
"It's all about preparedness," said Enlightenment
Chief Technical Officer Rick Clemons, who produced
the program used for data collection and encryption.
"In the EMT business, they say there is one
hour (after a trauma) that will decide if a person
is going to live or not.
"A lot of EMTs have the equivalent of a laptop
computer. All they need is a browser. There is no
software to install," Clemons, of Las Vegas,
said about the SOS stick, which is intended to be
carried on a key chain.
"If someone said, 'There's a tornado, flood,
fire or tank coming down the street,' what's the
first thing you'd grab? Your keys," Clemons
said.
Klein got the idea for the SOS drive after Hurricane
Katrina. The SOS drive costs $49.99 and is available
on the site or by calling 877-552-0323.
Enlightenment (www.enlightenmentinc.com) is an
American Service Disabled Veteran company. Klein,
Clemons and partner and webmaster Eric Wahl are
all disabled veterans.
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